"Monetize music concretely"

The music business is now in an era of full-scale global consumption. Until now, Japan has been a business model centered on physical product sales centered on CDs, and it has been a market formation that has avoided globalization in an extreme way, but in the global market, the profits of music companies from subscriptions are Now that it's said to be 80%, the market has grown to the point where most of the revenue from Spotify and Apple Music is almost the same. In particular, Spotify is the largest market, and if you can't control Spotify, it's almost impossible to survive in the music market.

However, it is very difficult to raise the number by subscription in the domestic market alone, and the key to business is how to secure the greatest common divisor in the global market. This is the same situation for all labels, and while searching variously, the current situation is that we have not earned enough numbers to actually manage the label as an organization.

It is clear that this will make the domestic music industry inoperable, and obviously we need to reborn everything with new values.

Based on these assumptions, from the know-how that we have been fiercely competing on the world stage and producing hit songs, we will produce songs that aim to be streamed tens of thousands of times in the world market every month to domestic music related people. We are developing a service that develops promotions. The European market is especially important, and the birthplace of music earns the most expensive streaming on subscriptions.

How can it be reborn as a song that is consumed in the home of music? I would like to think about it together. It is not easy to create a song that is competitive with global standards from songs that sell in the small area of Japan, but there is no doubt that it will be the first step to secure steady profits.